To Our Customers,
It’s with a heavy heart that we must share that we will discontinue our service in London. The last day of DriveNow will be February 29, 2020.
This decision was not made lightly. We started in London in December 2014 with the vision to change urban mobility and offer a flexible and attractive mobility solution which is in combination with public transport an alternative to the private car.
Although more and more Londoners integrated our service in their daily mobility behavior we have had to face the hard reality that we could still not convince enough people to do so. To make our car sharing service successful in a city strongly depends on the respective market circumstances.
The number of customers in London and their demand for our car sharing service was below our expectations and lower than in other SHARE NOW cities. Furthermore we had to face local factors, like high costs of operation and the different circumstances in the single boroughs.
We are saddened by this decision and deeply apologize for the inconvenience this will cause you when service ends. We especially want to thank you for using our service in the last years and your loyalty.
For any questions or concerns, please contact us at firstname.lastname@example.org.
Your SHARE NOW team (DriveNow UK)